by Ian Murray | Dec 22, 2016 | About house51, Brexit, Design Thinking, Innovation, Normal, Tech
Well, no one could say that 2016 was boring! ‘Mishmash’ means ‘a confused mess, mixture, jumble’. A pretty apt description of 2016! So, in no particular order, here’s some things that got us thinking this year. Our list for 2016...
by Ian Murray | Dec 22, 2016 | Behavioural Economics, Brexit, Easy, Empathy, Fair, Happy, Innovation, NewMR, Normal
Our ladies in the supermarket have been working hard in the last quarter of 2016! Here they are again in a blog that originally appeared in edited form on researchlive. So, what do you think these ladies have stopped to talk about in the supermarket? Obviously, we...
by Ian Murray | Jul 21, 2016 | Innovation
What is innovation? Most people make the mistake of thinking innovation and invention are the same thing- about creating something new…. something original…from scratch. At house51 we think originality is overrated. But don’t take our word for...
by Ian Murray | Jun 30, 2016 | Behavioural Economics, Innovation, NewMR
It’s been a busy few months at house51 so there’s been a bit of a lull in our blogging activity. We thought we’d get back on course by updating you an a few things we have been up to in recent months. Back in March we gave a presentation at the IIEX...
by Ian Murray | Jan 27, 2016 | Behavioural Economics, Innovation, NewMR
My favourite business book of 2015 is ‘Misbehaving: The Making of Behavioral Economics’ by Richard Thaler. It’s a memoir of 40 years of ground breaking academic endeavor in which Thaler concludes that behavioural economics has gone mainstream: ‘Behavioural economics...
by Ian Murray | May 15, 2015 | Behavioural Economics, Empathy, Innovation, NewMR
Power in the business of tomorrow, will flow to those who have the best information about the limits of their information (Alvin Toffler) Market research is awash with case studies and anecdotes from behavioural economics. The top line on over 40 years of diverse...
